How often do you have to renew a trade mark?
Asked by: Nola Beahan | Last update: March 22, 2026Score: 4.8/5 (37 votes)
You renew a U.S. federal trademark every 10 years, but must file maintenance documents (like the Section 8 Declaration of Use) between the 5th and 6th year, and then combine a Section 8 Declaration with the Section 9 Renewal application every 10 years thereafter, with a six-month grace period available for late filings but with extra fees. State trademarks often have different, sometimes shorter, renewal cycles, such as every 5 or 10 years.
How often do trademarks have to be renewed?
Following the first renewal, you will then be required to renew a trademark once every 9th year following the initial renewal. Again, if you do not file the secondary and subsequent renewals between the 9th and 10th year and every subsequent 9th and 10th year following, your trademark registration will be canceled.
What is the lifespan of a trade mark?
What is the Lifespan of a Trade Mark? A registered trade mark can be protected forever, provided it is renewed every ten (10) years upon payment of the prescribed renewal fee.
How long can you hold a trademark without using it?
Under both federal law and in New York courts, a trademark is presumed abandoned after three consecutive years of non-use. That signals the mark no longer identifies your business. If you stop using it, others can step in, register it, and use it. Your legal protection disappears.
How long do trademarks take to expire?
Trademarks can last forever so long as they are put to use and renewed on time. A federal trademark lasts 10 years from the date of registration, with a potentially unlimited number of 10-year renewal terms.
Trademark Renewal Process: How Often Can You Do It? | You Ask, Andrei Answers
Is it better to trademark or LLC?
An LLC (Limited Liability Company) creates a legal business structure that separates personal and business assets for liability protection, while a trademark protects your brand identity (name, logo, slogan) to prevent consumer confusion, with an LLC being the foundation and a trademark securing your brand's unique identifiers, serving different but complementary roles in business formation and protection. You usually form the LLC first as the legal entity and then register a trademark to protect your specific brand name and logo used within that business.
What happens if I don't renew my trademark?
Unlike copyrights and patents, trademarks don't have a fixed expiration date—but that doesn't mean they last forever. If you fail to renew on time, the United States Patent and Trademark Office (USPTO) will cancel your registration, making it available for anyone else to claim.
How much does a trademark usually cost?
A US trademark filing costs a base of $350 per class of goods/services with the United States Patent and Trademark Office (USPTO), but total costs vary widely, from a few hundred dollars for simple filings to thousands with attorney fees, handling office actions, or international filings, plus ongoing renewal fees after 5-10 years. Extra USPTO fees apply for using free-form text, specific application types (TEAS Plus), or if the application needs more work (Office Actions).
What is stronger, TM or R?
Legal Protection: The ® symbol provides stronger legal protection than ™. It gives you the right to sue for trademark infringement if someone else tries to use your registered trademark without permission.
Can I renew my trademark myself?
Can I renew a trademark myself? Usually, it's possible to renew your trademark without a lawyer in the country of your residence, however, if you have a mark registered abroad, you normally have to hire an attorney to renew it.
What are the 7 types of trademarks?
There isn't a single, universally agreed-upon list of exactly "7 types," as classifications vary, but common categories focus on what is protected (words, shapes, sounds) or strength/function (fanciful, descriptive), with key types including Word Marks, Service Marks, Logos/Device Marks, Color Marks, Sound Marks, Shape Marks, Certification Marks, Collective Marks, Trade Dress, Pattern Marks, Motion Marks, & Hologram Marks, often categorized by strength like Fanciful, Arbitrary, Suggestive, Descriptive, and Generic.
Is Taylor Swift's name trademarked?
Yes, Taylor Swift has a massive trademark portfolio protecting her name, albums (like Midnights, 1989), iconic lyrics ("This Sick Beat," "The Old Taylor Can't Come to the Phone Right Now"), tour names, and even her cats (Meredith, Olivia, Benjamin) and fan terms ("Swifties," "Swiftmas") for various products and services. Her proactive strategy covers a wide range of merchandise and commercial uses to maintain brand control.
What is trade mark renewal?
The holder of a trademark is at the liberty to renew the trademark indefinitely every ten years. The Registrar gives a window of six months before the end of ten years to the holder of the trademark to renew their trademark and continue enjoying the rights awarded.
Can I trademark a slogan?
You might also choose to protect a slogan or logo for those goods or services, if you have one. Deciding what you want to protect and to what extent is up to you. You can have a brand, but decide not to protect that brand by registering it as a trademark.
Do I need a lawyer to trademark a name?
No, a U.S.-based applicant isn't legally required to use an attorney to file a trademark, but it's strongly recommended because the process is complex, and mistakes can lead to rejection or weak protection. An attorney handles crucial tasks like trademark clearance searches, class selection, responding to Office Actions, and ensuring proper legal arguments, significantly increasing the chances of approval and providing better overall protection, though foreign applicants must use a U.S.-licensed lawyer.
How do I know when my trademark expires?
Visit the United States Patent and Trademark Office (USPTO) website and use the TSDR (Trademark Status and Document Retrieval) system. Simply enter your serial number or registration number to see your current trademark status.
Can I trademark a name myself?
Unlike surnames, personal names (first names and first names used with last names) can act as trademarks without proof of secondary meaning because they are considered to be inherently distinctive.
What names cannot be trademarked?
You can't trademark names that are generic (like "Coffee" for coffee), merely descriptive (like "Fast Shipping" for delivery), misleading, or that use official government symbols or names; surnames are difficult unless widely recognized, and offensive terms are generally prohibited, all to keep common language and essential product descriptors open for public use.
Can I put TM on my logo without registering?
If you want to claim a mark as your own before it has been officially registered, you can use the trademark symbol if you sell goods, ™, or the service mark symbol if you sell services, SM. You can use these even if you have not filed an application to register your mark.
Should I get a trademark or LLC first?
For most businesses, form your LLC first, then trademark, because the LLC becomes the legal owner of the trademark, providing asset protection and official business status, but it's wise to do a trademark search before finalizing your LLC name to avoid conflicts and costly rebranding later. Forming the LLC first establishes the entity that will own the mark, simplifying ownership, but checking name availability before formation prevents issues where your chosen business name is already trademarked.
What are common trademark mistakes?
Common trademarking mistakes include, but are not limited to: Poor choice of brand name. Your business name should resonate with your target customer and express what you do using a strong, memorable image or word. Failing to perform a complete search of trademark databases.
Is it better to copyright or trademark a logo?
You should primarily trademark a logo to protect its use as a brand identifier in commerce, preventing consumer confusion, while copyright protects the artistic expression of the logo as a creative work, though many basic logos don't meet copyright's originality threshold, making trademark registration the key for brand protection. Some complex logos might qualify for both, but trademarking is generally the preferred and stronger route for commercial branding.
Can someone steal my logo if it's not trademarked?
If your logo is registered with the USPTO (U.S. Patent and Trademark Office), you have a strong legal foundation to stop others from using it. But even without registration, you may still have common law rights if you've been using the logo consistently in commerce.
Can I buy a dead trademark?
When a trademark is “dead,” it means that anyone can use it without fear of legal repercussions from the original trademark owner. A Dead Trademark is generally available for anyone else to register, making it an opportunity to take ownership of an old, inactive logo or phrase.
Is registered better than TM?
Registering a trademark (R) offers stronger legal protections than using an unregistered trademark (TM). A registered mark provides a legal presumption of ownership, requiring challengers to meet a higher burden of proof.