What is the most used social in USA?

Asked by: Brad Barrows  |  Last update: August 17, 2025
Score: 4.9/5 (5 votes)

The most popular social media platforms in the US
  • Facebook: 75.3%
  • Instagram: 63.9%
  • Facebook Messenger: 61.3%
  • TikTok: 50.2%
  • iMessage: 44.7%
  • X (Twitter): 41%
  • Pinterest: 38.2%
  • Snapchat: 37.6%

What is the #1 social media right now?

#1 – Facebook

Facebook, owned by Meta, is both the largest social media platform in the world—with over 3.049 billion monthly active users (MAUs)—and one of the oldest. Two decades ago, Harvard student Mark Zuckerberg and some of his friends & roommates built Facebook out of their college dorm.

Is TikTok bigger than Twitter?

Twitter has a 78.95% market share in the Social Media category, while TikTok has a 1.05% market share in the same space.

What is the #1 social media app?

Facebook

Facebook is the largest social networking site, with over 3 billion people using it monthly, according to Statista.

What social media do adults use the most?

Which social media platforms are most common? YouTube and Facebook are the most-widely used online platforms. Half of U.S. adults say they use Instagram, and smaller shares use sites or apps such as TikTok, LinkedIn, X (formerly Twitter) and Snapchat.

Most Popular Social Networks Platforms Comparison by Active Users

31 related questions found

Where do most Americans get their news?

According to the Pew Research Center, 20% of adults in the United States in 2018 said they get their news from social media "often," compared to 16% who said they often get news from print newspapers, 26% who often get it from the radio, 33% who often get it from news websites, and 49% who often get it from TV.

What platform has the longest post lifespan?

Pinterest – Pinterest posts have an extraordinary half-life of 164,518 minutes (about 3.76 months), offering the longest content lifespan. This platform is perfect for timeless, high-quality visuals that steadily accumulate views and engagement.

What is the most popular social media in 2024?

Top social media platforms in 2024
  • 1. Facebook (3.07 billion users) ...
  • YouTube (2.53 billion users) ...
  • Instagram (2 billion users) ...
  • WhatsApp (2 billion users) ...
  • TikTok (1.69 billion users) ...
  • WeChat (1.37 billion users) ...
  • Telegram (950 million users) ...
  • 8. Facebook Messenger (937 million users)

What is the greatest social need?

Greatest social need, as used in this part, means the need caused by noneconomic factors, which include:
  • (1) Physical and mental disabilities;
  • (2) Language barriers;
  • (4) Other needs as further defined by State and area plans based on local and individual factors.

Is there an adult social media platform?

3 Popular Adult Social Media Apps

TikTok is a social media app that allows users to post exclusive short-term videos (no more than 30 seconds). It is an adult social media app often used among teenagers. It is a meet-up social media app that allows users to make new friends and dates within a geographical location.

What is the hottest social media right now?

Top 16 Social Media Platforms Compared
  • Facebook - 2.9 billion monthly active users.
  • WhatsApp - 2 billion monthly active users.
  • YouTube - 2.2 billion monthly active users.
  • Instagram - 2 billion monthly active users.
  • TikTok - 1 billion monthly active users.
  • Telegram - 500 million monthly active users.

What gender uses social media more?

U.S. social media audience distribution 2024, by gender

As of January 2024, 51.2 percent of social media users in the United States were women, and 48.8 percent of users were men.

What is America's number one news?

As some of the most widely available channels, Fox News, CNN, and MSNBC are often referred to as the "big three" with Fox News having the highest viewership and ratings.

Where do Gen Z get their news?

Multiple polls have found TikTok to be the top source of news for Gen Z, and an increasingly popular source for Americans overall. A 2023 Pew survey found that one-third of adults under 30 regularly scroll TikTok for news, up 255% since 2020.

Which social app is mostly used in the USA?

Facebook (77%)

In the landscape of U.S. social media, Facebook stands as the unrivaled leader, commanding a significant 77% share of social network usage.

What social media do 40 year olds use?

What is the most used social media by age?
  • 18-29 years – Snapchat (41%), TikTok (35%), Instagram (32%)
  • 30-39 years – LinkedIn (34%), X/Twitter (34%), Snapchat (33%), Instagram (32%)
  • 40-49 years – LinkedIn (25%), Facebook (22%), X/Twitter (21%)
  • 50-59 years – Facebook (29%), LinkedIn (24%), Pinterest (24%)

What gender uses Facebook the most?

Gender distribution is relatively balanced, making Facebook an inclusive platform for varied audience targeting.
  • Male Users: Comprise 56% of Facebook's global audience.
  • Female Users: Account for 44% of the user base. Women on Facebook are often more active in groups, events, and content-sharing activities.

What is replacing TikTok?

TikTok replacement apps

While RedNote is currently at the top of the list for apps to replace TikTok, there are many other apps that also feature short-form videos. Similar apps rising in popularity include Pagent, Lemon8, Triller, Likee and Huddles.

Which social media pays the most?

YouTube is the top platform for generating income in 2025. In fact, 28.6% of respondents said that. TikTok wasn't far behind at 18.3%, with Facebook at 16.5%, Instagram at 11.8%, and X/Twitter at 6.3%. So, despite Facebook and Instagram raking in the most revenue, users still make more money on YouTube and TikTok.